Resources

Marketing dynamics have evolved significantly over the past few decades. Previously, various bank marketing strategies were solely implemented to create brand awareness. But now marketing involves providing a value proposition, being relatable, and generating trackable revenue.  Marketing strategies have changed because consumer behavior has changed. The processes customers currently use to explore products and services…

Lending has evolved significantly over the last several decades. Financial institutions have come a long way from 1974, when banks controlled the lending industry, holding 62% of the total loans, compared to 2020, when non-banks issued 68% of all mortgages in the U.S. The rise in non-bank lending has freed credit borrowers from the stranglehold…

Just like any business, banks are typically concerned with improving their bottom line. The long-term success of banking institutions often relies on their ability to make sound financial decisions with the best information available. In addition, it’s equally important for banks to find ways to limit their risk exposure wherever possible to minimize potential losses…

Fraud Risk Management in Banks Fraud is a leading concern among banks and credit unions. Fraud management in 2022 is more complex than ever, and financial institutions that fall behind in their management planning could pay the price. Banking has never been more reliant on digital access and transactions, and without the proper security in…

This has become a common question aimed in my direction over the last couple of decades from family, friends, customers, banks, processors, merchants, clients, trade bodies, regulators, law enforcement, and the media as each has sought to determine whether a certain action, engagement, or experience would constitute a criminal offence. Many are expecting a binary…

Challenges & Risks In FinTech The banking industry used to be a synonym for trust, responsibility and security. They are the people, after all, that look after our finances and allow us to prudently enhance, and safely access, our wealth. Bank staff were historically considered to be individuals of the highest integrity; professional pillars of…

GDS Link has a deep partner ecosystem.  With more than 200 sources of data available within our software, we drive innovation to power data, decisioning and analytics.  Read on to learn how Powerlytics helps accelerate lending with their True Income solution.

Credit card issuance has been the main avenue for banks and credit unions to provide a portable, use-anywhere spending option for banking customers for nearly 100 years. Credit cards have become a mainstay for most Americans, with 79% of the population holding at least one major credit card and the average number of credit accounts…

BNPL Credit Risk As fintech companies continue to disrupt the banking landscape, the credit card lending industry is now seeing challenges from a new kind of credit decisioning model. Buy Now, Pay Later (BNPL), often known as Pay-in-4, allows merchants to bear the cost of financing a purchase, while their chosen BNPL provider assumes the…

GDS Link has a deep partner ecosystem.  With more than 200 sources of data available within our software, we drive innovation to power data, decisioning and analytics.  Read on to learn how Powerlytics helps accelerate lending with their True Income solution.

In today’s fluid environment, the need for organizations to transition away from manual processes and enable automated, instantaneous reporting has never been more important, to stay ahead.

Equifax, TransUnion, and Experian have been the industry cornerstones for lenders to access data in order to determine a borrower’s creditworthiness. Their standard credit attributes have woven their way into thousands of credit policies within financial services.