GDS Link’s solutions and services have been developed by credit people for credit people. From originations to customer management to collections, we present partners with opportunities for optimisation at every stage of the credit customer lifecycle. We harness the power of over 200 global sources of borrower data, giving you access to the tools you need to design, test and deploy credit decisioning and risk strategies in real-time.



With GDS Link’s Modellica Engage Solution, lenders can execute flawless outbound marketing campaign efforts and reach new borrowers. Expand your strategic footprint, achieve higher conversion rates and lower abandon rates, all in real-time.


The quality of your leads matters, but properly screening purchased leads can be costly. When accurate data is paired with custom workflows, decision trees and scorecard models, you can overcome these challenges to effectively grow your portfolio. Learn how GDS Link integrates directly with loan application systems to reduce lead acquisition costs and automate credit decisioning to power instant, digital loan application experiences the modern borrower has come to expect.


Managing customers in financial difficulty is a constant challenge. Early identification of potential problems can make a big difference to the long term outcome for some customers. Others may have a long history of missed payments and will do all they can to avoid repaying their debts. Robust automation software helps you be proactive, focusing activity where results are greatest and lowering costs.

Customer Management

To achieve the proper balance between risk, revenue and cost, lenders must proactively manage their customers. That means unlocking cross-selling opportunities, initiating line increase/decrease strategies, and managing card authorisations, rate adjustments, collections and recovery activities. With our highly-flexible data and decisioning tools, we can help you increase customer retention and realise greater ROI — all while lowering costs and mitigating risk.


Whether lending to consumers or businesses, your organisation has a need to grow and acquire new clients. Sustainable growth requires you to process applications consistently and cost effectively. GDS Link Modellica solutions support originations, account review and fraud mitigation. Our Underwriting solution addresses business process automation through queue management, workflow, prioritisation and exception handling, making it ideal for any business looking for a fast, reliable and cost effective customer acquisition or underwriter solution.

Fraud Prevention

Ensuring your applicant is a real person, is who they say they are and that they have the right intent is a complex challenge. Effective fraud prevention is not just a matter of having the most robust controls in a one size fits all process. The fraudsters will be turned away but so will all the good customers. GDS Link employs the latest fraud prevention services to automate the provision of user friendly controls which deliver the right customer experience while being impenetrable to fraudsters.

Read Our Solution Overview

Learn how GDS Link drives value throughout the credit life cycle and what sets us apart.