Along with partner Neuro-ID, GDS Link hosted a webinar recently highlighting the benefits of Behavioral Analytics to reduce losses and enhance customer experience.
GDS Link’s EVP of Business Development, Rich Alterman, and Neuro-ID’s Vice-President of Business Development, Clay Bradley sat down to discuss:
- the Basics of Behavioral Analytics
- how Behavioral Analytics is being used to enhance fraud stacks, especially those that rely on Personally Identifiable Information (PII)
- Behavioral Analytics in action and real-life examples of how they’re being leveraged to reduce losses due to fraud, friction, and false positives
- Best Practices from both Rich and Clay, who have helped build various iterations of fraud prevention strategies
Watch the Replay below:
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