Resources

You’re not alone if you’re looking for ways to boost your credit union’s auto loan portfolio. Losing members to competing dealers and financial institutions can be a frustrating challenge, but the Auto Loan Recapture® Campaign can help. In this blog post, we’ll take a deep dive into how partnering with GDS Link Marketing Service can…

In today’s fast-paced lending environment, credit unions need to streamline their lending process to meet customer expectations and stay ahead of the competition. GDS Link’s new case study with Marine Credit Union showcases how technology and data analytics can help financial institutions overcome common lending challenges, such as manual processes, inefficient workflows, and compliance risks. …

As the mortgage market becomes increasingly competitive, credit unions need to be proactive in identifying and reaching out to qualified prospects. GDS Link Marketing Services offers a turnkey marketing service called First Mortgage Campaigns, designed to help credit unions grow their mortgage market share. What are First Mortgage Campaigns? First Mortgage Campaigns are highly targeted…

In today’s uncertain economic climate, credit unions need to employ various strategies to maintain and increase their deposit base. These financial institutions are not only competing with other credit unions but also with traditional banks and online financial institutions. Therefore, credit unions must be innovative and proactive to retain their current members and attract new…

Taking a Deeper Dive into the Future of Data, Decisioning and Credit Risk Solutions GDS Link is delighted to announce their new podcast, The Lending Link, is launching in September.

It’s no secret that the effects of high inflation are being felt throughout the country. To combat a sharp spike in inflation, the US Federal Reserve has increased its key short-term interest rate twice this year with the latest by half a percentage – a first in almost 22 years.

Ser Technology, a stalwart in the credit union industry providing loan generation marketing services, has been acquired by GDS Link, the nextgen leader in loan decisioning and analytics.

Fraud Risk Management in Banks Fraud is a leading concern among banks and credit unions. Fraud management in 2022 is more complex than ever, and financial institutions that fall behind in their management planning could pay the price. Banking has never been more reliant on digital access and transactions, and without the proper security in…

Credit unions exist to provide affordable, responsible financial products to the people who turn to them for their household banking and borrowing needs. These individuals then become member-owners of their financial cooperative.

This has become a common question aimed in my direction over the last couple of decades from family, friends, customers, banks, processors, merchants, clients, trade bodies, regulators, law enforcement, and the media as each has sought to determine whether a certain action, engagement, or experience would constitute a criminal offence. Many are expecting a binary…

GDS Link acquires Ser Technology Corporation, Leading Provider of Targeted Marketing Services for Lenders

Challenges & Risks In FinTech The banking industry used to be a synonym for trust, responsibility and security. They are the people, after all, that look after our finances and allow us to prudently enhance, and safely access, our wealth. Bank staff were historically considered to be individuals of the highest integrity; professional pillars of…